Alison Designs


Meningitis UK


The vision of Meningitis UK is a vaccine to eradicate meningitis. Its mission is to find one. The charity funds research in pursuit of its objectives and raises awareness concerning meningitis generally through a whole programme of coordinated fund raising activities and the efforts of its volunteer network.

Alison Designs is responsible for Meningitis UK’s total identity. We designed its distinctive logo and wrapped it in an identity programme that’s portable across the charity’s whole range of promotional activity.

Part of the charity’s mission is to broadcast the urgency with which suspected meningitis must be dealt with. Using the strong identity we designed as a leader, we crafted a whole awareness campaign centred on the message that meningitis can kill in under 4 hours.